
TWR-Kenya & SIFA FM Stations
Location: Nairobi, Kenya
Position Type: Full-Time
Application Deadline: 15th January 2026
Trans World Radio Kenya (TWR-Kenya), in partnership with SIFA FM Stations, is seeking a dynamic, visionary, and commercially driven Head of Business Development to lead the organization’s revenue growth, strategic partnerships, and market expansion. This senior leadership role is ideal for a seasoned media and business development professional with a strong track record in driving performance, innovation, and growth.
Key Responsibilities
A. Strategic Leadership
- Develop and implement an annual Business Development Plan aligned with TWR’s ministry mission and organizational objectives.
- Identify new opportunities across commercial, digital, and donor-funded sectors.
- Conduct market research and competitor analysis to guide strategy.
B. Revenue Growth & Sales Management. - Lead and mentor sales teams across all SIFA FM stations.
- Create innovative advertising, sponsorship, and fundraising packages.
- Oversee sales performance, KPIs, digital monetization, and multi-platform revenue generation.
C. Team Leadership & Culture Building - Build a strong, high-performance business development team.
- Facilitate planning, review, and strategy sessions.
D. Financial Management & Risk Oversight - Manage departmental budgets and ensure revenue targets are met.
- Oversee contract management, revenue tracking, and financial reporting.
- Identify and mitigate commercial risks.
E. Reporting, Documentation & Compliance - Prepare timely business, financial, and partnership reports.
- Ensure accurate documentation of contracts and sponsorships.
- Uphold organizational policies, ethical standards, and confidentiality.
Qualifications & Experience
Essential Requirements - Bachelor’s degree in Business, Marketing, Media Management, or a related field.
- Minimum 15 years of progressive experience in business development, sales, or partnerships.
- Proven success in media (radio, TV, digital).
- Strong stakeholder management experience across corporates, NGOs, government, and donors.
- Demonstrated ability to lead diverse teams and drive revenue growth.
Added Advantages - Master’s degree (MBA, Strategic Management, Marketing, Communications).
- Professional certification (CIM, MSK, PMP, PRINCE2, Fundraising, Digital Marketing).
- Experience in large-scale contract negotiation, budgeting, and operational oversight.
Key Competencies - Strong understanding of media markets and revenue models.
- Excellent communication, negotiation, and presentation skills.
- Strategic, analytical, and innovative thinker.
- High integrity, collaborative spirit, and strong leadership presence.
- Willingness to travel locally and regionally.
Working Conditions - Based at TWR-Kenya Headquarters, Nairobi.
- Regular travel to SIFA FM stations and partner locations.
- Occasional evening/weekend work for events and deadlines.
How to Apply - Qualified and interested candidates should submit:
- A detailed CV with three referees.
- A cover letter outlining suitability for the role.
- A recommendation letter from their local church.
Send applications to: recruitment@twr.co.ke - Deadline: 15th January 2026
- Only shortlisted candidates will be contacted.
